Ancine
Oscar Wilde once said “Life imitates art far more than art imitates life”,
so we make the Brazilians realized how much they got influenced by national cinema through quotes, characters, and stories that blurred the lines between fiction and their own life.
Brazil Cinema Agency
Brazil watching Brazil
Campaign
Branded Content
Brazil
2015
Concept
Art Direction
The communication is inspired by movie quotes that became popular sayings and part of pop culture with a design inspired by movie posters.
More work
PridePass ↳ A platform that help same sex partners to stay together legally in Asia.Digital / Platform
Alzheimer Foundation ↳ A film based on true events about glitched memories of a patient.Film / Campaign
Tiger Beer ↳ A CNY campaign that turns the Year of The Tiger into the Year of Your Tiger.Integrated Campaign
Caltex ↳ A product demo in a Guinness World Record attempt live on Nat Geo.Integrated / Brand Experience
Chouffe ↳ The gnome Brewery of Ardennes gets a little perspective for a subtle rebrand.BRAND SYSTEM / CAMPAIGN
Meta ↳ A collab activation with Puma to launch a VR headset as the smallest gym ever.Activation / PR
Ambev ↳ A Mother's Day activation to help moms exchange their boring gifts with beer instead.Activation / Content
Birkenstock ↳ 250 years of brand legacy turned into a book, a digital archive and branded content.Integrated Campaign
Rei de Nada ↳ Visual identity for the music album launching Rei de Nada and for the single videoclip.BRAND SYSTEM / FILM
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The creative work of Daniel Tolentino among many other hustlers around the globe. 2024.