pridepass

An LGBTQ+ platform connecting candidates to inclusive jobs, enabling them to work and live with their partners in Asia, where same-sex marriage remains unrecognized.

Manpower
#PridePass

Public Service Advertising
Digital Product

Asia
2020

Concept
Art Direction

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Map

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More work

PridePass ↳ A platform that help same sex partners to stay together legally in Asia.Digital / Platform

Alzheimer Foundation ↳ A film based on true events about glitched memories of a patient.Film / Campaign

Tiger Beer ↳ A CNY campaign that turns the Year of The Tiger into the Year of Your Tiger.Integrated Campaign

Caltex ↳ A product demo in a Guinness World Record attempt live on Nat Geo.Integrated / Brand Experience

HSBC ↳ A campaign tackling people's financial concerns during lockdown.Film / Campaign

Chouffe ↳ The gnome Brewery of Ardennes gets a little perspective for a subtle rebrand.BRAND SYSTEM / CAMPAIGN

Meta ↳ A collab activation with Puma to launch a VR headset as the smallest gym ever.Activation / PR

Ambev ↳ A Mother's Day activation to help moms exchange their boring gifts with beer instead.Activation / Content

Aparecida ↳ An arthouse film about a black saint discovery back in the 18th century.Film

Birkenstock ↳ 250 years of brand legacy turned into a book, a digital archive and branded content.Integrated Campaign

Caltex ↳ A scaled-down POS campaign to promote a toy version of Caltex Gas Station.Promo / Content

Rei de Nada ↳ Visual identity for the music album launching Rei de Nada and for the single videoclip.BRAND SYSTEM / FILM

Durex ↳ A playlist that protects you from being heard by your roommates while you're having sex.ACTIVATION / CONTENT

Allianz ↳ An animation film about a girl who got a gift that grows with her.Film / Campaign

☞ Let's talk.

The creative work of Daniel Tolentino among many other hustlers around the globe. 2024.

tolentinodnl@gmail.com